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Jack Daniel's

Make it count

6 5 d b
No introduction needed
Expertises
Data & Insight Strategy Impact
The context

An iconic brand

Jack Daniel's, is an iconic brand which is looking to reach new customers with its different ranges: Tennessee whiskey, Honey and Gentleman Jack

The insight

Make it count

Jack Daniel’s is THE leader. A brand you can trust.

You may perhaps not know the product, but you know Jack's expertise.

Make it count
Because it's Jack!

A poster campaign in the streets of Paris which proudly proclaims the values, know-how and character of Jack Daniel’s.

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.

01
Make it count
The aromatics
Every day spent in the barrels brings more color to Jack Daniel's whiskey
02
Make it count
The premium
Every day spent in the barrels brings more flavor to Jack Daniel's whiskey
02
6 5 D B
Implementation
A poster campaign in the streets of Paris which proudly proclaims the values, know-how and character of Jack Daniel's.
Next project
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